

Melissa Core-Caballo of Dead Horse Branding: Brand Makeovers
5 Things You Should Do To Upgrade and Re-Energize Your Brand and Image An Interview With Jerome Knyszewski As human beings we get attached to THINGS and brands fall into that category of THINGS. When THINGS are changed we do not always like it, but at the same time you are about to gain a new audience — so everything has it’s balancing bar — you just need to know how to balance it. Aspart of our series about “Brand Makeovers” I had the pleasure to interview Melissa Core-Cabal

Melissa Core-Caballo of Dead Horse Branding: 5 Things I Wish Someone Told Me Before I Began Leading
An Interview With Jerome Knyszewski I wish someone explained to me what networking was earlier in life. I used to think it meant just going out five nights a week, meeting people, exchanging cards, and exchanging numbers but it actually doesn’t mean that. Networking should have a subtext under it that says “crafting relationships for life”. Networking doesn’t stop at a Friday night fashion event, meeting the editor of a magazine and emailing them the next day. Networking is t