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BRINGINg THE REAL WORLD TO THE CLASSROOM///
Years of honing our business model with our clients has lead us to develop the DH7 branding module for a global education system.
Dead Horse Branding’s brand building technique is now being implemented into the education system in the USA and Australia. We have partnered with the Joel Katz Music Business Program at Kennesaw State University
Atlanta, GA & ITeCH Wollongong (presented by Education Connection).
Dead Horse Branding is also in collaboration with Education Connection, a transformative pathway connecting students to industry professionals.
This program is an industry injection into the education system that spans across multiple industries including music, fashion, design, business, culinary, building, entertainment, fitness and more. This formula is setting students up for ultimate success before graduation.
“Know what you need to know NOW, not later”.
The Kennesaw State University, Joel A. Katz Music & Entertainment Business Program (MEBUS) strives to provide students with cutting edge entertainment business skills by working directly with industry professionals and getting real-world industry experience. Our students gained invaluable up-to-the-minute industry perspectives by working directly with the team of Dead Horse Branding executives and real-world artists. To judge the students final presentations, Dead Horse curated an impressive panel of industry veterans.
Mel is a star, and her guest lecture for my production students was gold. It helped them understand that their work as a producer is part of a system that promotes and supports an artist properly if it’s done with care, intention, and in sync with the rest of the artist’s team. I wish someone had shared this information with me at the beginning of my career– it would have saved a lot of heartache and missed opportunities.”
If I had a choice to hire these students with all of these 7 modules under their belt when I was VP at MCA Nashville (a division of UMG) I would have hired them over my current executives"- (Speaking of Dead Horse Branding DH7 Education Module)
"I found the Masterclass insightful and very beneficial as an early career artist trying to collate all of my "back-end" assets. Through Mel's shared expertise and industry experience we gained a direct insight into how we can create the right tools and present them professionally to an industry standard. Being able to learn and apply this knowledge to our own assets, and to receive one-on-one feedback was invaluable. Despite the masterclass being held virtually, Mel's energy and passion for the industry translated through the screen in an informative and engaging way! Mel was great at giving guidance in the best way to enhance our assets."